In terms of Social Capital,
Friends are like Money.
Dear Twitterface Friends.
You are of value to my current and future employers. Corporations want to know who we know. Not only do they want us to push their product, but they are counting on us to drive their employment brands too.
How can I be so sure?
Confession: I am just a girl in an HR world trying to figure it out.
Sincerely
Jenn
This is for real. Human Resources departments all over the world are thinking about the concept of employee referrals. We know that the best hires typically are brought to our attention by way of a current employee. It's all who you know.
Attention members of employee social, business, and external networks: we want YOU!
Leveraging employee social capital is tough. Unless you can trick your entire workforce into tweeting current job opportunities and updating their Facebook status to read what an employer of choice you are I suspect you willneed some sort of a plan.
Self promotion by way of the worker-bees is a good name for it.
I don’t have the formula yet, but thought I’d let y’all know I’m working on it by way of my final paper for DigiDigiMedia.
Should I find the recipe, you will be the first to know.
Friday, October 30, 2009
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